A few Thursdays ago, I wrote a post about whether shopping online or shopping in stores was better for the planet. The results were inconclusive; it depends on where you live.

In short: yes it’s better to shop online if you live in the suburbs; but not if you live in the city.

Today I stumbled across a great new site where you can buy household products and have them delivered free to your door; a great resource for all you suburbanites looking to reduce your carbon emissions.

The website is called Alice.com

The website is more than just a place to buy household products of course. They give out coupons, keep track of what you buy and how many people you buy for and help you budget your spending by comparing to other Alice community shoppers.  They also alert you when you’re running low on a certain item and make it easy for you to restock your supply. Everything is bundled into one box and shipped to your door. You don’t ever have to drive down to the store again just for a roll of toilette paper.

Tech Crunch did a feature on the site today and mentioned that Alice.com had raised 4 million in investment capital.  So it looks like other’s agree with me that this is a great idea.

The website doesn’t have everything. So far it seems like a big online pharmacy or drug store. But there is certainly room for expansion and it looks like adding more food, household items or electronics might be an easy transition. Tech Crunch seems to agree. “As we wrote in our review, we think Alice.com has potential to take off thanks to competitive pricing, a well-understood business model (the site makes money via advertising) and experienced entrepreneurs at the helm of the startup,” Leena Rao wrote.

My favorite feature is their green and organic filter, which allows you to only shop for earth friendly products all in one spot.

Since I don’t have a car, finding nearby grocery stores that carry my organic favorites is hard. This seems like the perfect solution to get the products I love without hitching a ride 100 miles to Wild Harvest in my roommate’s gas guzzling 1993 SUV.

I created my account today, now I just have to wait until I run out of deodorant and toothpaste.